About Us
What is Lucky Rhino?
Lucky Rhino is an incentive solutions company that connects national e-commerce brands with the employee rewards industry. We serve as the technology and communications hub between retail brands looking for new marketing channels and incentive rewards companies looking to offer fresh, innovative products to their corporate clients.
The employee rewards and incentive industry represents over $176 billion in annual U.S. business spending. Through our platform, brands gain exposure to more than 11 million employees who shop rewards catalogues funded by their employers. Over 750 Fortune 1000 companies participate in incentive programs that feature our brand partners, generating approximately 7,000 marketing impressions each day.
About the Rewards Model
How Does the Employee Rewards Model Work?
The process is straightforward. Employers award points or credits to employees as part of recognition, wellness, or performance incentive programs. Those employees then browse a rewards catalogue to redeem their points for products and experiences from national brands. Lucky Rhino manages the connection between those catalogues and the brands that fulfill the orders.
We handle the integration, negotiation, and order routing so both sides can focus on what they do best.
For brands, this creates an entirely new sales channel with no upfront marketing investment. For incentive companies, it means a constantly refreshed lineup of desirable, nationally recognized offers that keep their programs engaging and competitive.
About Our Audience
Who Does Lucky Rhino Work With?
We work with two core audiences. On one side, we partner with growing e-commerce retailers that have a national brand presence and want to reach millions of potential customers through the employee rewards channel.
On the other side, we work with incentive rewards companies that want to expand their product offerings beyond traditional gift cards into innovative, experience-driven, code-based programs.
Lucky Rhino is headquartered in the United States, with integrations available for BigCommerce, Shopify, and custom EDI connections.
